XMG Debuts Competitive and Competitor Intelligence Practice
Victoria, Canada - July 02, 2006
XMG today announced the debut of its Competitive and Competitor Intelligence (CCI) practice in response to the demands of XMG's current Market Intelligence and Benchmarking clients worldwide. The practice provides accurate and reliable information about the competitive environment of its clients without compromising the integrity and confidentiality of its current benchmarking data (see Benchmarking Privacy Policy). Using highly proven and ethical methods, the practice offers valuable information on competitors (competitor intelligence) or actionable insights and advice on how to protect and expand our clients’ market share (competitive intelligence).
The Competitive and Competitor Intelligence (CCI) practice highly compliments XMG's broad experience in Market Intelligence. With the ultimate objective of providing clients the necessary guidance to understand its constantly changing competitive environment, the CCI practice provides actionable intelligence and accelerates time-to-market profitability. The benefits of CCI include, but are not limited to:
- Improving competitor/market/industry/cross-industry knowledge
- Improving quality of products against competitors or to meet future consumer needs
- Improving communication across organization in dealing with competitive activities (Knowledge Management aspect)
- Developing confidence in strategic planning and decision-making
- Developing early warning indicators to deal with changes in both the environment and competition
For more information about this service, download a copy of our Competitive and Competitor Intelligence practice profile. |
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